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In 2015, University of Missouri football players threatened to boycott, leading to the ouster of the school's president.
In the 1960s, an exodus of Black talent forced southern universities to integrate.
Today, Black athletes have more power than ever.
Name, image, and likeness (NIL) deals allow compensation, and the transfer portal lets them change schools without sitting out a year.
A boycott of the SEC—which includes Florida, Louisiana, South Carolina, Alabama, Tennessee, and Texas—would have immediate impact.
The NFL, whose workforce is roughly 70% Black, recently awarded Tennessee the 2030 Super Bowl.
Black players could flex political muscle by making themselves available to northern, midwestern, and west coast powerhouses.
The NAACP action is a reminder that Black athletes have power if they choose to use it.
They are inextricably linked to the future of Black America through the economic profits they generate and their cultural cachet.
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As an economic bloc, they can shift the fortunes of the institutions they inhabit.
