Haley Thogmartin secured victory in the Week 4 Head of Household competition on Big Brother 28, gaining immunity and nominating power following the live eviction on July 30, 2026.
Thogmartin becomes the fourth HOH of the season, taking control of the house immediately after the BB Blockbuster competition and a unanimous 12-0 vote that evicted houseguest Jason Du Puy.
With her new authority, Thogmartin has the power to place three houseguests on the eviction block.
Early live-feed discussions indicated she informed Rick Devens of plans to target Taylor Brown as her primary objective, alongside nominees Drew Campbell and Melody Morris.
Previous HOH Winners
The shift in leadership follows a succession of previous HOH winners this season, including Dee Valladares in Week 1, Rick Devens in Week 2, and Kamu Kirk in Week 3.
Alongside the new power structure, four houseguests were named Have-Nots for Week 4: Angela Murray, Rick Devens, Kamu Kirk, and LaTrice "Lala" Verrett.
The designation subjects them to sleeping restrictions and a diet limited to Big Brother slop.
As Head of Household, Thogmartin gains access to the private HOH suite, personal music, a custom snack basket, and the iconic white robe while setting the game's direction for the upcoming week.
