A Taiwanese actress unexpectedly drew massive online attention after posting a simple product review that quickly took on a life of its own.
Lisa Wang, 49, shared a series of short videos demonstrating a new hair dryer on her personal social media accounts. But instead of the product’s features, viewers fixated on her appearance—particularly a silk nightdress that highlighted her figure.
The clips spread rapidly, generating nearly 4 million combined views across six posts. The surge in traffic also translated into sales, with pre-orders doubling from an initial target of 30 units to 60 by the end of the campaign.
Viral Attention Shifts Away From Product
Wang acknowledged that the reaction caught her off guard. While the videos were meant to showcase the device, audience engagement centered on her relaxed, at-home look.
Despite the unexpected focus, she expressed gratitude for the response, noting that the outcome exceeded expectations—even if for reasons she hadn’t planned.
Actress Addresses No-Bra Criticism
Online debate intensified over her decision not to wear a bra during filming. Wang responded candidly, saying the choice reflected her comfort and personal routine at home.
“I don’t like wearing bras, especially after showering. Who wants to put one on again just to dry their hair?” she said. “In many places, going without one is normal. It may still feel unfamiliar in Taiwan, but I just wanted to show a natural moment.”
She added that the video was meant to mirror everyday life, arguing that few people would dress formally just to use a hair dryer at home.