President Donald Trump used the high-profile wedding weekend of pop star Taylor Swift and football player Travis Kelce in New York City to promote his political campaign through several social media posts on Thursday, July 2, 2026, and Friday, July 3, 2026.
The official White House account on X published a political poster on July 2, 2026, featuring Trump alongside historic presidents Abraham Lincoln and George Washington under the phrase "America's Eras Tour."
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The post coincided with celebrity arrivals in Madison Square Garden for a pre-wedding rehearsal dinner.
"It's been a long time coming…," the official White House account wrote in a post on X Thursday, July 2, the same day stars gathered in Madison Square Garden for what was reportedly the pre-wedding rehearsal dinner.
Following the wedding ceremony on July 3, 2026, at approximately 7:30 p. m.
ET, digital signs outside the venue displayed a celebratory message.
The White House subsequently posted an altered image replacing the original digital sign text with a political statement.
"IT'S HAPPENED!!!"
the White House's X account captioned an image that seemingly mocked Swift's digital signs, showing an altered version that said: "Trump is your president."
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The wedding occurred during the same weekend as Trump's scheduled celebrations for the 250th anniversary of the Declaration of Independence at the National Mall on July 4.