Los Angeles Dodgers All-Star Mookie Betts officially launched his LGND glove brand on Monday, July 27, 2026, during a four-hour public block party at The Yard Field in Fullerton.
The event featured youth baseball drills, carnival games, local food vendors, and opportunities to purchase the newly unveiled equipment line.
The launch celebrated a landmark partnership naming LGND the Official Glove of Perfect Game.
A special VIP experience granted 100 young athletes an exclusive hour with Betts, along with photo opportunities, on-field access, and an LGND glove.
Teammate Miguel Rojas attended the event to support Betts' venture.
"It's huge when you can support a teammate, but it's even better when you talk about a friend," said Rojas, Los Angeles Dodgers infielder.
"We've been creating a relationship for the last four years."
Rojas noted that their bond grew stronger when Betts moved to shortstop, where Rojas served as a mentor while sharing a mutual desire to expand youth baseball outreach.
"I think Mookie and I have been really close, not just because we play on the same team, but off the field we've got kind of the same intentions to continue to grow baseball through so many outlets that we have," said Rojas.
The launch allowed Betts to work directly with young athletes to encourage participation across the local region.
"I think it's important for us to continue to motivate these kids, especially in our community, all of Los Angeles, to continue to play baseball," said Rojas.
"This is a great day for him because Mookie is launching the brand LGND."
Rojas highlighted the broader impact Betts aims to make beyond his individual playing accomplishments.
"He's trying to do so many good things around the game of baseball, not just for the kids, but for parents, for shortstops playing in the next generation," said Rojas.
"I think the work that he does off the field is remarkable."
In addition to supporting his teammate, Rojas holds a personal business connection to the initiative through his investment in Perfect Game alongside former agent Rick Thurman.
"This collaboration actually is involving both of us because I'm part of Perfect Game brand and I'm invested in that company," said Rojas.
"Now Mookie Glove LGND is going to be part of what Perfect Game is doing."
Looking ahead, Rojas mentioned that he and Betts have discussed future joint endeavors beyond their current playing careers.
"Mookie and I have been talking about things in the future that we can do together," said Rojas.
Rojas expressed an intention to stay involved in mentoring players once his active playing career ends after this season.
"I'm so happy that I can be an outlet for him to continue to get better every single day," said Rojas.
"I'm looking forward to doing that after my career is over after this year.
I want to continue to help him and other infielders around the world and in this organization."
While Rojas remains under contract with Wilson for game use, he confirmed testing the new equipment during team practice sessions.
"I like it," said Rojas. "I have my own at the stadium."
He emphasized that the design focuses heavily on standard field performance alongside its visual appeal.
"This is a glove that every kid would like to have, not just because of the colors and how it looks, but the glove itself," said Rojas.
"Mookie is using it at shortstop right now. I use it myself in practice."
Development of the glove line involved direct feedback from professional athletes to ensure on-field functionality. "Mookie and his group put a lot of input on performing-wise," said Rojas.
"It's not just to look good.
It's a glove that you can use on the field because it's going to be able to make plays."
Rojas commended Betts for continuously pursuing new growth opportunities for himself and his family. "I love that for Mookie and for his family," said Rojas.
"I know he's a guy who's never going to stop growing. He's always looking for ways to help and to continue to grow himself."
