The glass enclosure, nicknamed the Cube, draws significant public attention from pedestrians and international visitors passing through Manhattan daily.
"I'm like a little fish in an aquarium, just kind of swimming around, letting people watch me.
Sometimes, they feed me too, so it's been pretty good," joked Franklin.
Large crowds frequently gather around the installation to celebrate the matches, turning the local area into a central hub for soccer enthusiasts.
"I just think having everyone congregate in Times Square has been the coolest experience for whatever reason.
Anybody who has a match in the in in New York decides to have like a big party in Times Square, and thankfully, we get to be here to go celebrate it with them, and that's been my favorite part of all of it," said Franklin.
Direct interactions with international supporters have provided unique memories for the participants inside the glass installation.
"Being told that I have a Brazilian spirit and getting gifted a Brazilian ultras Jersey by a Brazilian fan, it's tough to top that.
>>> Avant Design and Watt EV Create a V8-Powered Lotus 2+2 with Suicide Doors
I mean, that was like the coolest World Cup experience ever," said Franklin.