Mondial Relay by InPost is expanding its presence at the Tour de France 2026 with an automated locker float and vintage-style crew apparel.
The logistics company, owned by Polish group InPost, is entering the final year of its initial contract with Amaury Sport Organisation (ASO).
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Five caravan vehicles designed with the Panenka agency will showcase Mondial Relay's network of 11,000 lockers and 7,000 Points Relais across France.
Brand and operational marketing director Charles Jaunez explained that the company is evaluating its promotional investment as negotiations with ASO continue.
"The assessment of the first two years is very satisfactory," said Jaunez.
The company aims to connect with family audiences through promotional items distributed from the caravan, including plush toys, tote bags, and neck warmers designed by Alexan Djidjirian.
"We look at the coherence between brand values, media coverage, and obviously the budget aspect," Jaunez added.
Fan Road Trip Across France
Separately, 21-year-old Enzo Drans from Alençon left his manufacturing job to undertake a 2,000-euro rented van road trip with friends Victor and Léo.
The trio plans to watch the race daily between July 14 and July 26, 2026.
"I ended my contract to leave, but that's not to be said," said Drans, a cycling enthusiast who previously trained at the SEF53 facility.
He intends to open a bicycle sales and repair shop in the future.
The group structured their itinerary around high-altitude stages to witness the general classification battle. "Making cycling my profession," Drans said.
