Kelly de Vries, the daughter of the late crime reporter Peter R. de Vries, officially launched her independent photography business on July 1, 2026.
The launch came immediately after her elimination from the RTL 4 television program Het Perfecte Plaatje op Reis.
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New Career Path
De Vries recently stepped down as director of the Peter R. de Vries Foundation.
She dedicated the past several months to transitioning into photography.
Her elimination from the competition surprised viewers, who called the decision unfair. De Vries admitted she also felt disappointed after returning home.
“It honestly took some time to get over the disappointment,” she said.
De Vries explained that leaving her foundation role left her temporarily directionless. Her experience on the TV show inspired her new career.
“When I came home, I fell into a bit of a hole. I had just stopped as director of the Peter R.
de Vries Foundation. A job that was very dear to me, but I felt it was time for something new.
Only... I didn't know what that new thing should be,” she said.
Her new enterprise, Kelly de Vries Photography, focuses on specialized portraiture. It opened the day after her television stint ended.
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“Today, on July 1, one day after my adventure with Het Perfecte Plaatje ended, my new chapter begins: Kelly de Vries Photography is a fact,” she said.