The 2026 GAC Emzoom enters Australia as one of the cheapest new SUVs, with a starting price of AU$25,590 ($17,600).
But a week behind the wheel reveals a car that feels half-finished where it matters most.
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Design and Interior Punch Above Its Weight
GAC nailed the exterior design. The Emzoom looks edgy and sharp, appealing to younger buyers.
Nothing else on the road resembles it.
Inside, the cabin feels far more premium than its price suggests.
A 7-inch digital instrument cluster and a 14.6-inch infotainment screen with wireless Apple CarPlay and Android Auto come standard.
The 360-degree camera is excellent for a budget SUV. Physical climate controls below the vents reduce reliance on the touchscreen.
Soft-touch materials, metal speaker grilles, a sunroof, and ambient lighting add to the upscale feel. The front seats offer good bolstering for hips and waist.
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Powertrain Promises, Then Disappoints
Under the hood sits a 1.5-liter turbocharged four-cylinder producing 168 hp and 219 lb-ft of torque. A seven-speed dual-clutch transmission sends power to the front wheels.
On paper, the combination looks strong. In reality, the DCT is the worst calibrated we have ever experienced.
Light throttle inputs cause the car to surge forward, making smooth acceleration nearly impossible.
Parking becomes a chore, requiring repeated taps of the throttle and brake to avoid collisions.
Once moving, gear changes feel slow and clunky. The transmission ruins the driving experience around town.
In Sport mode, acceleration improves, but the harsh engine note and jerky shifts persist. The Emzoom feels like an unfinished product.
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For the same money, rivals like the Chery Tiggo 4 and Hyundai Venue offer smoother, more refined driving dynamics, even if they lack the Emzoom's visual flair.
